EU Regulators Escalate Crackdown on Meta Over DMA Compliance

European regulators are tightening enforcement against Meta Platforms, threatening daily fines unless the company's revised pay-or-consent model satisfies antitrust requirements. The European Commission's latest warning follows a €200 million penalty imposed in April for Digital Markets Act violations.

Meta's model, which offers EU users ad-supported free access or paid ad-free alternatives, remains under scrutiny. While the company claims its options exceed regulatory standards, officials contend the approach still relies excessively on personal data for targeted advertising.

The standoff highlights growing tensions between tech giants and EU authorities implementing strict new digital competition rules. Meta's case could set precedents for how platforms balance monetization with evolving data privacy expectations in regulated markets.